Discover How Blue Fragrances Make Waves in Scent Design
Blue fragrances are unique in the world of fine perfume because their particular qualities fuse both a color with its own symbolism and a distinct scent perspective. perfume fragrance manufacturers in India
While technically not a fragrance
category and more exactly a subset of sea odors, master perfumers rely on their
scents to conjure, as if by a magical hand, mental images and feelings about
the sea and sky.
Their blue shades fall between
cyan and azure, and their symbolism is steeped in the concepts of peace,
freedom and harmony that are sourced by the endless panorama of the sky merging
with the ocean.
Scents for the everyday man, blue
fragrances possess a gentlemanly character. They have a heavy focus on fresh
and clean elements, and are ideal summer scents inspired by aquatic notes that
replicate the cool and invigorating sensations of the sea.
These facets are found in marine
accords such as: salt, sea water and sea breezes.
Citrus elements, as well as
mellow lavender and herbs, are sometimes added to evoke feelings of lightness
and vitality.
More On Blue
As a Perfume Color
Blue perfumes exude loyalty,
confidence, subtlety and cleanliness. The color itself is considered the most
understated and coldest found within the range of colors.
Fresh and pure, these scents
render harmony, peace and respite from emotional chaos.
According to the Director of the
Pantone Color Institute, Leatrice Eiseman, the color blue is often men’s
favorite color.
She states: “We do color
association studies all the time, and the idea of blue being steadfast and
dependable never changes. But it also brings up all these ideas of sky and
water, and by virtue of there being a certain depth to it, a kind of sexy
mysticism. So
there’s this dichotomy between associations of both safety and freedom, but
they’re both good.”
A Brief History
Of Blue Fragrances
Color theory, which was first
proposed by Sir Isaac Newton in 1666, defines colors as human perceptions of
wave lengths of light that fell into three separate categories; namely,
primary, secondary and tertiary colors.
According to a 2010 New York
Times article entitled: Those Aqua Velva
Folks Knew Something, from their inception, blue fragrances were favored by
men.
Davidoff’s Cool
Water, was the first blue scent to appear in 1988, and it was among
the top ten sellers for more than decade.
Its formula was new and exciting,
and it heralded the beginning of new, elusive class of perfumes.
According to fragrance and
branding expert, Paul Austin of the Austin Advisory Group in speaking about the Cool Water scent:
“What they did was use some aroma
chemicals that were used in more functional perfumery…Dihydromyrcenol, which is
one of those chemicals, is used in soap and detergents because from the moment
the package is opened, a sense of freshness and cleanliness is released.
That is the secret behind the brightness and pop of Cool Water, and why it stood apart from more conventional elements like citrus and lavender. perfume fragrance suppliers in Delhi
Cool
Water also incorporated a synthetic
known as calone, with its hint of saltwater.
Soon enough, notes of freshness
and wetness began to infiltrate men’s fragrances most often with additional
“fresh” or “watery” notes of moist, sweet fruits like melon, cucumber and
grapefruit and a breezy new sector was born.”
A Few Relevant Studies Perceptions And Statistics
A survey conducted by YouGov
across multiple countries indicated that blue is
the preferred color in ten
nations across four continents, including China.
In color theory tests, blue
spaces are often described as “secure” and orderly.”
It was the Russian abstract
artist and art theorist, Wassily Kandinsky, who first theorized that color
directly affects the range of emotions in humans including:calmness, serenity,
trust, and dependability.
It is also known to influence
productivity, improve critical thinking and stimulate mental clarity.
Considerations When Enhancing Products With Blue Fragrances
When incorporating Blue
Fragrances into your scented products or product line, consider the fragrance
profile and target audience.
Blue Fragrances often evoke
freshness, marine notes, and a sense of calm or energy, appealing to both men
and women.
Balance is key; ensure the scent
complements your existing range without overpowering it.
Pay attention to the top, middle,
and base notes, achieving a harmonious blend that enhances the product’s
appeal.
Compatibility with the product’s
base, whether it’s a lotion, soap, or candle, is crucial for scent longevity
and consistency.
Lastly, consider seasonal trends
and marketing strategies, as Blue Fragrances typically perform well in summer
lines or products promoting relaxation and invigoration.
A Few Of Our
Recently-Composed Blue Fragrances
Capri
Blue
A recreation of the ever-popular, Capri
Blue Volcano, its fragrance profile is an olfactory escape into a
realm of exotic splendor.
Its essence bursts with the sweet
freshness of tropical fruits, energizing citrus and grounding, engaging woody
and musky facets.
Opening notes stream with facets
of lush, succulent pineapple, exhilarating grapefruit and dry, fruity orange
rind.
An aromatic, fruity heart soon
takes hold marked by aspects of woody-nuanced and tangy raspberry, and peachy,
green and gingery mango.
Base notes of velvety, smooth
sandalwood and sensual, passionate musk complete this engaging
fragrance.
Blue
Sky
Head notes of sharp, clean lemon,
exhilarating and crisp fresh clean air and cool, ozonic ocean breeze open this
engaging fragrance.
These facets soon drift into a
floral/fruity heart note bouquet of aquatic, subtle and lingering water lotus,
powdery, woody violet and crisp apple.
A dry down of clean, balsamic
cedar, amber-nuanced and warm wet musk complete this inviting blue scent.
Fresh
Blue
Complex, pleasing bergamot, sea-inspired
aquamarine and cool, exhilarating crisp air define the head notes of this
autumnal fragrance.
These facets seamlessly stream
into an aromatic heart of earthy, nutty sage, soft, fine water lily and timeless,
aquatic running rapids.
This engaging scent completes
with a dry down marked by erotic, passionate musk and earthy, woody and herbal
soft woods. perfume fragrance companies in India
In
Conclusion
Dive into
the wondrous world of blue fragrances.
Their one-of-a kind qualities will entice your imagination and transport your customers to a realm of eternal summer and tropical paradise.
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